We created a pocket digital connectivity valet
Find
A nugget of insights is found through research

Find
A nugget of insights is found through research

Personas
Persona
Sara, 32
Sarah is a busy lawyer who
Persona
Sara, 32
Sarah is a busy lawyer who
Persona
Jon, 24
Jon is a young professional who is an early adopter of new technology. He owns multiple devices and is always looking to upgrade to the latest smartphone or gadget...
Persona
Jon, 24
Jon is a young professional who is an early adopter of new technology. He owns multiple devices and is always looking to upgrade to the latest smartphone or gadget...
Persona
Vaidotas, 57
Vaidotas is a retired teacher looking for an affordable cell phone plan to stay in touch with family and friends. He has limited data needs and prefers simple flip phones over smart devices...
Persona
Vaidotas, 57
Vaidotas is a retired teacher looking for an affordable cell phone plan to stay in touch with family and friends. He has limited data needs and prefers simple flip phones over smart devices...
Persona
Kali, 38
Kali manages a household of four and needs a family plan to cover all their devices. With both teenage kids and toddlers at home, parental controls and family safety feat...
Persona
Kali, 38
Kali manages a household of four and needs a family plan to cover all their devices. With both teenage kids and toddlers at home, parental controls and family safety feat...
Customer Journey Map
Customer Journey Map


Business goal
Big merger
While executing, we merged online properties of biggest mobile and landline Internet providers during the acquisition of ComHem by Tele2
Business goal
Big merger
While executing, we merged online properties of biggest mobile and landline Internet providers during the acquisition of ComHem by Tele2
Shape
Future product is shaped in close collaboration with a client

Shape
Future product is shaped in close collaboration with a client



Planning
Design sprint
Together with stakeholders and the team we’ve co-created the prototype of the initial solution during a 3 days design sprint.
Planning
Design sprint
Together with stakeholders and the team we’ve co-created the prototype of the initial solution during a 3 days design sprint.
Lo-Fi
Lo-Fi




Tele2 Pro
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
The quick brown fox jumps over the lazy dog
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1234567890
!@#$%^&*()-=+
!@#$%^&*()-=+
Cut
Facets polished to shine bright. The product is ready to go live

Cut
Facets polished to shine bright. The product is ready to go live

Activity
Northern light colour reflects if there’s sufficient data based on the prediction model


Activity
Northern light colour reflects if there’s sufficient data based on the prediction model


Device
Full device control over settings and instalments. Multiple add-ons to choose from


Device
Full device control over settings and instalments. Multiple add-ons to choose from


Connectivity hub
Connect any property in just one click. Whether it’s a summer house, a car or a boat


Connectivity hub
Connect any property in just one click. Whether it’s a summer house, a car or a boat


Settings
No need to call support anymore as most of the call reasons are available for the user to manage


Settings
No need to call support anymore as most of the call reasons are available for the user to manage


Key milestones
Role
User testing
Facilitaton
Design sprint
Facilitation
Strategy
Vision
Value based roadmap
Prototype
Design principles
Design
Full cycle
Engineering
Architecture
Backlog
Team management
Final user test
Facilitation
Results presented here may differ from an official stance of the client.
Results presented here may differ from an official stance of the client.
Another project
Another project
NPS +40

#savinglives
#behaviourchange
NPS +40

#savinglives
#behaviourchange
Better Things
We read between the wants
Better Things
We read between the wants